Privacy Policy

Who We Are

McMurray Enterprise LLC operates the website at mcmurrayenterprise.com. We provide property management, home repair, and general contracting services in Edwardsville, Illinois.

Contact: [email protected] | (618) 977-4892

What Information We Collect

We collect the following types of information:

• Contact information — Name and email address when you submit a contact form, request a quote, or use the AI assistant chat.
• Usage data — Pages visited, time spent on pages, scroll depth, clicks, and navigation patterns collected via Google Analytics 4.
• Device & browser data — Browser type, operating system, screen size, and approximate geographic location (city/region level) via Google Analytics.
• Referral data — How you arrived at our site (search engine, direct, social media, etc.).
• Questions asked — Questions submitted through the AI assistant are logged to help us improve our service responses.

Cookies & Tracking

We use cookies and similar tracking technologies to operate and improve our website. Cookies are small text files stored on your device.

• Essential cookies — Required for the site to function (e.g., remembering your cookie consent preference).
• Analytics cookies — Google Analytics 4 cookies that track visitor behavior to help us understand how the site is used. These are only set after you accept cookies.
• Session cookies — Temporary cookies that expire when you close your browser, used to track your session on the site.

You can control cookies through your browser settings or by declining when prompted by our cookie banner. Note that declining analytics cookies does not affect your ability to use the site.

How We Use Your Information

• To respond to your service inquiries and quote requests
• To send you the free guides or resources you requested
• To follow up on questions asked through the AI assistant
• To understand how visitors use our website and improve it
• To measure the effectiveness of our content and services
• To send occasional home maintenance tips (you can unsubscribe at any time)

IP Addresses & Location Data

Our analytics provider (Google Analytics 4) collects your IP address to determine approximate geographic location (typically city or region level). We have enabled IP anonymization, meaning the last portion of your IP address is masked before storage. We do not store or have direct access to your full IP address.

Third-Party Services

We use the following third-party services:

• Google Analytics 4 — Website analytics. Google Privacy Policy ↗
• Sintra AI — Lead capture and CRM. Contact information you submit is stored securely and used only to follow up on your inquiry.

We do not sell your personal information to any third party.

Data Retention

Contact information is retained for as long as needed to fulfill your service request and for reasonable follow-up. Analytics data is retained per Google Analytics default settings (up to 14 months). You may request deletion of your data at any time by contacting us.

Your Rights

You have the right to:

• Request access to the personal data we hold about you
• Request correction or deletion of your data
• Opt out of analytics tracking by declining cookies or using browser settings
• Unsubscribe from any email communications at any time

To exercise any of these rights, contact us at [email protected].

Changes to This Policy

We may update this privacy policy from time to time. The date at the top of this page reflects the most recent update. Continued use of the site after changes constitutes acceptance of the updated policy.